A recent Financial Brand article highlighted several quantifiable benefits that appointments offer credit unions in addition to helping promote safety:
- Appointment scheduling produces new account growth
- Appointment scheduling improves access – members can better plan their day, and branch staff can more carefully meter lobby traffic
- Appointment scheduling can improve Net Promoter Scores
Without a doubt, appointments provide for stronger member engagement and have quantifiable ROI.
Key takeaway: COVID-19 has accelerated the use of appointments, but their acceptance and usage are sure to continue post-pandemic.