According to a recent Credit Union Times article, credit unions across America are expanding their branch networks, not closing them as some would have you believe. Case in point: credit unions had 21,550 locations in U.S. states and territories on March 31, 35 more than they had Dec. 31. CU Times went on to state that “the list of new and refurbished credit union branches opened or in progress of opening soon is really at a potential record-level of activity right now.”

Pre-pandemic or post-pandemic seems to make no difference to members from all walks of life – all demographics have the desire to interact with your staff in-person.

Key Takeaway: Credit unions might be reducing their branch square footage and converting branches to technological hubs, but the “branch is dead” pundits are dead wrong.