Better Lobby Articles

Perfecting the Waiting Experience in your Credit Union Lobby - January, 2010

Imagine it's noon and you've entered your favorite restaurant for lunch. It's a busy day, and you're left waiting in the lobby for someone to greet you and begin your service. As the minutes pass, do you notice a change in your mood or behavior? Do you watch anxiously to see if others are served before you? Does the delay in service create a concern about running late? Do you worry that you've been forgotten? Most importantly, does the waiting experience negatively alter your opinion so much that you might not visit again in the future?...more

It's Service - Not Price - That Keeps Credit Union Members Loyal - January, 2010

Credit unions have long enjoyed a solid reputation for providing quality member service-typically scoring higher satisfaction ratings than banks. A recent report on consumer behavior offers good news for credit unions seeking to grow and retain membership. When it comes to keeping customers, it's service, not price, that keeps consumers loyal....more

Sacramento Business Journal - May, 2005

IN DEPTH: BANKING & FINANCE
From the May 6, 2005 print edition
Sacramento Business Journal
Robert Celaschi, Correspondent


SAFE's Software a hit with managers, other institutions

Some people still look for the clipboard when they walk into SAFE Credit Union branches.

The clipboard was the place where customers would sign in if they wanted to ask about a loan or open a new account. Then the customers would sit in the waiting are a until someone on staff noticed them...more

CUNA OpS&SNewsletter - January, 2005

Many Happy Returns! Better Lobby Management Keeps Members Coming Back For More

How do branch visitors feel about waiting in your lobby? Does the experience encourage them to return to buy more products and services, or does the lobby "wait" leave the impression that your credit union is less efficient or professional than they deserve?...more